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Privacy Policy

Introduction: At El the Florist, we respect your privacy and are committed to protecting your personal information. This privacy policy explains how we collect, use, and share your data, ensuring compliance with GDPR.

Information We Collect: We collect the following information from our customers:

  • Names
  • Email addresses
  • Phone numbers
  • Delivery addresses (if required for deliveries)

How We Collect Information: We collect information through:

  • Website forms
  • Emails
  • Text messages
  • Social media messages
  • In-person consultations
  • Phone calls

Use of Information: We use your information for:

  • Processing orders
  • Producing quotations
  • Determining delivery costs
  • Delivering products
  • Marketing communications and offers
  • Customer service

Legal Basis for Processing: We process your personal data based on:

  • Consent (for marketing communications)
  • Performance of a contract (processing and delivering orders)
  • Legitimate interests (customer service and order processing)

Sharing Information: We do not share your information with third parties. Your data is only shared with the systems we use (HubSpot CRM and our website hosted by GoDaddy).

Protection of Information: We protect your information through:

  • Limited access to data
  • Secure servers (GoDaddy Hosting)

Cookies and Tracking Technologies: We use cookies and Google Analytics to:

  • Improve user experience on our website
  • Analyse website traffic
  • Understand visitor behaviour
  • Optimise website functionality

Data Retention: We retain your personal data only for as long as necessary to fulfil the purposes we collected it for, including for satisfying any legal, accounting, or reporting requirements.

Your Privacy Rights: Under GDPR, you have the right to:

  • Access your personal data
  • Rectify inaccurate data
  • Erase your data (right to be forgotten)
  • Restrict processing of your data
  • Data portability
  • Object to processing
  • Withdraw consent at any time (for data processed based on consent)

To exercise these rights, contact us at:

Changes to This Policy: We may update this privacy policy from time to time. Any changes will be posted on this page.

Contact Us: If you have any questions about this privacy policy or our data practices, please contact us at el.theflorist@gmail.com or call 07786730630.